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For Immediate Release: April 18th, 2006
Contact:  Genevieve Roja, Breast Cancer Fund, (415) 346-8223 x31; Ashley Luckey, LUNA, (314) 918-1107

GUSTER CONSCIOUSNESS TOUR ROCKS STUDENT ACTIVISTS

LUNA and Breast Cancer Fund Inspire Women to Advocate for the Right to Safe and Healthy Beauty Products

SAN FRANCISCO—The Breast Cancer Fund has joined Clif Bar and LUNA in a coordinated effort to bridge two enduring interests of college students: social change and music. As part of their sponsorship of the Guster Campus Consciousness Tour, LUNA is helping concertgoers understand that what people put on their bodies is just as important as what they put in them.

"This is a really unique opportunity to actively engage women and men in causes that affect their health and the environment while having fun and listening to great music," said director Kristel Cerna of LUNA, who as the Breast Cancer Fund's largest corporate sponsor, will address their work and that of the Campaign for Safe Cosmetics on the tour.

LUNA and the Breast Cancer Fund view the Guster tour as a natural extension of their dedication to the nourishment and wellbeing of women. LUNA is committed to providing women with wholesome, healthy food, and the Breast Cancer Fund is the only national non-profit organization focused solely on identifying and eliminating the environmental and other preventable causes of breast cancer.

At every tour stop, Clif Bar and LUNA will set up a "Consciousness Pavilion," where students can stop by the LUNA booth to get an eye-opening lesson about the toxic chemicals in cosmetics and personal care products that are probably lurking in every dorm room on campus-and learn how to protect themselves. They'll also receive information about the Campaign for Safe Cosmetics (www.safecosmetics.org), a coalition of U.S.-based health and environmental groups, of which the Breast Cancer Fund is a founding member, working to protect cosmetics consumers from toxic chemicals linked to breast cancer and other health harms and hold companies accountable for the safety of their products. At some stops, college students will also have access to the popular Skin Deep database developed by Campaign partner Environmental Working Group (also available at www.safecosmetics.org), to look up safety ratings of products they use-and find safer alternatives.

Contrary to what many young consumers may believe, the U.S. Food and Drug Administration (FDA) does not review or regulate the ingredients in cosmetics products for safety before they are sold to the public.

"We want students to take a stand on this important women's health and consumer health issue-whether it's writing a letter to the manufacturer or talking to their friends about the Campaign-and tell them that chemicals linked to cancer and birth defects don't belong in our products, our bodies or in our environment," said Janet Nudelman, program and policy director of the Breast Cancer Fund and the Campaign for Safe Cosmetics' national coordinator.

The Campus Consciousness Tour kicked off March 22 in San Diego, Calif. and ends May 5 at Dartmouth College in Hanover, N.H. For tour information and show dates, visit www.campusconsciousness.org.

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The Campaign for Safe Cosmetics (www.safecosmetics.org) is a coalition of U.S.-based health and environmental groups working to protect cosmetics consumers from toxic chemicals and hold companies accountable for the safety of their products. The Breast Cancer Fund (www.breastcancerfund.org) is the only national non-profit focused solely on identifying and eliminating the environmental and other preventable causes of breast cancer.